IKEA aims to make everyday tasks simpler and more accessible, though their furniture occasionally falls short. Recently, their Canadian branch collaborated with the Toronto marketing firm Leo Burnett to introduce “Cook This Page,” a set of illustrated recipes designed to make cooking more straightforward.
Each recipe is printed on parchment paper with food-safe ink and includes drawings of the ingredients. Users just need to place the ingredients in the indicated areas, then roll up the page and cook it. This approach simplifies the cooking process by integrating the recipe directly into the cooking vessel.
While “Cook This Page” isn’t available in IKEA stores yet, it’s an innovative concept that might change how people approach cooking. Check it out and see if it appeals to you!
Ravioli with Swedish meatballs, a Scandinavian take on the Italian classic
Salmon with lemon and herbs, a restaurant-quality meal you never thought you could make
Some pretty fancy shrimp that will knock the socks off your next cocktail party
See it all in action below, and get inspired to set foot in the kitchen for (probably) the first time in your life